Geely comes out tops in China
Based on the recent 2012 China Customer Service Index (CSI) Study report released by J.D. Power Asia Pacific Inc., overall customer satisfaction for after-sales service with authorised dealers in China climbed steadily over the last six years and remained stable for 2012.
Geely SA markets the MK, LC and LC X on local soil. Geely International will in the near future assist its new acquisition to develop a new Volvo mini car to compete against luxury car makers such as BMW with its Mini.
Geely's popular LC (Gleagle Panda in its domestic market), Englon (not in South Africa) and Emgrand (EC 7 to be launched in Southern Africa early in 2013) made a clean sweep and are respectively rated first, second and fourth, while most of China's other homegrown brands have slipped back.
The authoritive JD Power CSI study measures satisfaction among vehicle owners between 12 and 24 months of ownership, including visits to an authorised dealer's service department for maintenance or repair work.
The satisfaction rate is closely related to the quality of service offered by employees of the dealers.
The three Geely ranges reached scores of 865, 861 and 850 respectively while the industry average was 832 points out of a possible 1 000.
Geely SA has recently opened its own Research and Development centre at its head office in Midrand, Gauteng, to assist the Chinese automaker with changes needed for local conditions before the launch of new models for the 2013 Southern African market.
?The continued improvement in quality, safety and attitude towards an increasingly demanding buyer at home, benefits the brand globally,? said Henri Meistre of Geely SA.
?This is proof that the efforts and enormous resources being ploughed back into the brand, along with the exposure through ownership of international brands such as Volvo, London Taxi Cabs and DSI (the world's second largest gearbox manufacturer) are paying off,? he said.
?The future for Geely certainly appears to be heading in the right direction,? concluded Meistre.
? Words and image: quickpic.co.za
Geely SA markets the MK, LC and LC X on local soil. Geely International will in the near future assist its new acquisition to develop a new Volvo mini car to compete against luxury car makers such as BMW with its Mini.
Geely's popular LC (Gleagle Panda in its domestic market), Englon (not in South Africa) and Emgrand (EC 7 to be launched in Southern Africa early in 2013) made a clean sweep and are respectively rated first, second and fourth, while most of China's other homegrown brands have slipped back.
The authoritive JD Power CSI study measures satisfaction among vehicle owners between 12 and 24 months of ownership, including visits to an authorised dealer's service department for maintenance or repair work.
The satisfaction rate is closely related to the quality of service offered by employees of the dealers.
The three Geely ranges reached scores of 865, 861 and 850 respectively while the industry average was 832 points out of a possible 1 000.
Geely SA has recently opened its own Research and Development centre at its head office in Midrand, Gauteng, to assist the Chinese automaker with changes needed for local conditions before the launch of new models for the 2013 Southern African market.
?The continued improvement in quality, safety and attitude towards an increasingly demanding buyer at home, benefits the brand globally,? said Henri Meistre of Geely SA.
?This is proof that the efforts and enormous resources being ploughed back into the brand, along with the exposure through ownership of international brands such as Volvo, London Taxi Cabs and DSI (the world's second largest gearbox manufacturer) are paying off,? he said.
?The future for Geely certainly appears to be heading in the right direction,? concluded Meistre.
? Words and image: quickpic.co.za
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